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Trial Science

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What is Trial Science?

Trial Science is the science used in legal proceedings to help one party win their case. This is achieved by editing the narrative of the case to appeal to the jury, based on responses from mock jurors who are chosen to resemble real jurors   Jurors’ social media is used to identify their dispositions.

How it is performed -strategies to get the desired outcome.

Trial Scientists use lie detecting skills for signs that someone might be lying, such as in the “Pinocchio Effect” (the liar’s nose reddens if lying).  Changing clothing and appearance is also used to influence jurors’ thoughts. Mock jurors are used to making the narrative appeal to jurors and are a key aspect of the trial.  

Jury Selection

Trial Scientists contribute to the jury selection process. Trial Scientists will often ask questions that seem irrelevant in order to get an honest answer and confuse the opposition from figuring out their strategy. These questions often do not assess the juror’s opinion of the case, but their mindset.  

Being selected for a jury is an important service, and it is the hope of both parties that the person(s) chosen are impartial, honest and not easily influenced.

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